You can access a number of online tourism resources by visiting Upper Hunter Country Tourism website.  You'll find tourist attractions, accommodation and general tourist information in our area.

Upper Hunter Shire, located in the Upper Hunter Valley of NSW is world renowned for its breeding of thoroughbred horses, while also being the location for the Australian Stock Horse Society.

The Shire’s diverse landscape, scenery and events make it the perfect place to visit for all the family. We can help make your stay memorable so contact our helpful staff at one of the Centres below.


Upper Hunter Country Tourism

Be part of the local organisation dedicated to growing tourism and the economy in the Upper Hunter.

Renew or become a new member of Upper Hunter Country Tourism to ensure you don’t miss out on an in exciting new marketing concept for the region that will be available to members only.

Drought and COVID-19 Discount

Knowing that many Upper Hunter businesses have been doing it tough because of the drought and COVID-19, the committee have voted to keep the reduce membership fees for this year only. For Profit $50 – was $75

Member Benefits

  1. Listing on the Upper Hunter Country Tourism website and opportunities to display your products in the Upper Hunter Visitor Information Centres
  2. Be featured on our social media channels across the year to over 5,000 followers
  3. Full voting rights at Upper Hunter Country Tourism AGM
  4. Opportunities to participate in local, regional and NSW marketing campaigns including advertising and feature stories in the Upper Hunter Country Tourism visitor guide, 40,000 distributed across New South Wales
  5. Industry representation at Local Government level

For the full list of membership benefits and for more details:


Destination Management Plan